With several different car- makers using the same basic tub, it would enable ATR to 'mass produce' them at a rate of as many as 20 per day, thereby substantially reducing the cost. While not as cheap as an aluminium spaceframe, ATR's composite tub - created using advanced carbonfibre beams - substantially undercuts the composite honeycomb tubs used by the top-end supercar makers.
As yet at a very early stage of development, the Identity i1 is projected to reach production early in 2008. There's no definitive word on its engine right now, but Identity is looking to source the V8 from a German maker to ensure reliability and credibility.

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