Audi's new digital showroom

Audi has opened the first of many digital showrooms, in Picadilly Circus, London.

Audi has launched its first digital showroom in the heart of London, close to Picadilly Circus, and it’s just the beginning - as the company plans to open a further 20 virtual showrooms throughout the world, over the next three years.

The idea behind the new virtual showroom is to demonstrate the entire breadth of the Audi range, displaying any model variant in any colour and trim combination in full 1:1 scale on huge screens in the store.

Subscribe to evo magazine

Subscribe today to have every issue of evo delivered straight to you. You'll SAVE 39% on the shop price, and get evo for its original cover price for a whole year!

It also gives Audi an outlet in places that are simply too restrictive to have a car dealership, in previously un-tapped cities around the world.


Most Popular

Bentley Bentayga

2020 Bentley Bentayga revealed

Bentley’s Bentayga SUV has been given a big refresh, with a new look, interior and tech
30 Jun 2020
Honda Civic Type-R

FK8 Honda Civic Type R fettled by Mugen

Japanese Honda tuner Mugen has released a handful of parts for the latest Civic Type R 
29 Jun 2020

Tecnomar launches 4000hp V12 Lamborghini yacht

The V12-powered yacht is Tecnomar’s most capable offering yet, and takes inspiration from Lamborghini’s most recent models
30 Jun 2020
BMW i8

BMW i8 reaches the end of production – here are the final 18 cars

As the final i8 rolls off the production line in Germany, BMW celebrates with 18 unique examples
29 Jun 2020