New Subaru Impreza previewed with 5-door concept at Tokyo show

Could the next Impreza turn around the model's desirability?

The Subaru Impreza has long been an evo staple, with turbocharged, all-wheel drive saloons and hatchbacks redefining our expectations of cross-country pace – particularly when the weather turns.

More recently however, the Impreza – and dedicated WRX STi spin-offs no longer carrying the Impreza badge – have seemed less relevant. Regular hot hatchbacks have become more powerful and more desirable, while the Impreza and its ilk have failed to advance the performance car game.

Subscribe to evo magazine

Subscribe today to have every issue of evo delivered straight to you. You'll SAVE 39% on the shop price, and get evo for its original cover price for a whole year!

There’s no guarantee the latest Impreza five-door hatchback will change that series of events. In concept form at least, there’s little indication an exciting turbocharged model is due, for a start.

But for the first time in a long while, the Impreza’s styling could be considered genuinely appealing, trading awkward lines, bizarre headlights and bland proportions for something a little more rakish.

There’s even a hint towards performance Imprezas of old, with the concept’s distinctive flared wheel arches and stocky proportions. Current Subaru design signatures are retained, including the hexagonal grille design and the latest iteration of the firm’s ‘hawk-eye’ headlights.

While the car’s look should point strongly towards the styling of the next-gen Impreza, Subaru says the concept also hints at the brand’s design direction as a whole.

That look was further previewed by the Viziv Future concept also on Subaru’s Tokyo stand. Further from production than the Impreza, it’s a hint at the look of the next Forester – but was largely present to demonstrate Subaru’s vision for future autonomous driving and active safety features.

Head over to our Tokyo motor show hub page for more news, images and concepts from the Tokyo show.

Recommended

Visit/ford/fiesta/18022/five-fast-ford-fiestas-celebrating-small-hot-fords
Ford Fiesta hatchback

Five fast Ford Fiestas – celebrating small, hot Fords

22 Sep 2020
Visit/honda/civic-type-r/203112/honda-civic-type-r-gt-2020-review-still-king-of-the-hot-hatch-crop
Honda Civic Type-R hatchback

Honda Civic Type R GT 2020 review – still king of the hot hatch crop?

22 Sep 2020
Visit/bmw/1-series/203095/bmw-128ti-revealed-as-direct-hot-hatch-rival-to-vw-golf-gti
BMW 1 Series

BMW 128ti revealed as direct hot hatch rival to VW Golf GTI

16 Sep 2020
Visit/audi/s3/203084/audi-s3-2020-review-the-original-posh-hot-hatch-reformed
Audi S3

Audi S3 2020 review – the original posh hot hatch reformed

15 Sep 2020

Most Popular

Visit/nissan/navara/202666/the-nissan-navara-r-is-a-1000bhp-gt-r-powered-pick-up
Nissan Navara

1000bhp Nissan Navara-R shown in new images - pick-up to pack GT-R power

UK firm SB Motorsport is shoehorning the powertrain from a Nissan GT-R under the body of a Navara, and progress is coming along nicely
28 Sep 2020
Visit/lexus/lc500/convertible
Lexus LC

Lexus LC500 Convertible 2020 review – eccentric cabriolet is as glamorous as it looks

The eccentric LC500 cabriolet is better than a boulevard cruiser and feels every inch the halo product Lexus intended
29 Sep 2020
Visit/ford/mustang/201971/ford-mustang-mach-e-gt-turns-up-electric-suv-to-459bhp
Ford Mustang

Ford Mustang Mach-E GT turns up electric SUV to 459bhp

The all-electric Ford Mustang Mach-E SUV has gained a hot GT variant, rivalling Tesla’s Model Y Performance
28 Sep 2020
Visit/mazda/mx-5/203141/mazda-mx-5-r-sport-2020-review-floats-like-a-butterfly-but-stings-like-one-too
Mazda MX-5

Mazda MX-5 R Sport 2020 review – floats like a butterfly, but stings like one too

Mazda’s lesser-powered MX-5 is a lesson in feel and rear-wheel drive dynamics but lacks the hardware to be as entertaining as its more powerful siblin…
30 Sep 2020