Ford revives Escort name in China

Ford has revealed a new compact saloon, which could see the return of the Escort name in China.

Ford has revealed a new sub-focus small saloon car concept at the Shanghai motor show, which in a slightly unexpected announcement has called the Escort, which has remained unused internationally since 2000.

The concept has been developed by Ford to fill the growing Chinese C-segment, which is dominated by small saloons. The car is almost certainly making it into production, and is planned to go on sale in 2015. There are currently no plans to bring it to Europe .

Taking key styling cues from the rest of the Ford portfolio – including that distinctive grille – the Escort will sit along side the current market leader in China, the hatchback Focus, in search of a further slice of the huge Chinese market.

Recommended

MST reveals ‘new’ road-legal Mk2 Ford Escort Fast Road & Track
MST Ford Escort
Ford

MST reveals ‘new’ road-legal Mk2 Ford Escort Fast Road & Track

Competition road and rally car manufacturer MST is to new-build a Mk2 Ford Escort rally car
8 Jan 2021
The world’s greatest fast Fords - top 10 performance icons
Ford

The world’s greatest fast Fords - top 10 performance icons

Ford has produced some of our favourite driving machines over its extensive history, these are the best fast Fords from the ages
1 Oct 2020
2021 Ford Bronco revealed – an American icon reborn
Ford

2021 Ford Bronco revealed – an American icon reborn

The new Ford Bronco off-roader has been revealed stateside; a counterpoint to the Defender and Wrangler
14 Jul 2020
Ford GT developer Multimatic launches Special Vehicle Operations group
Ford

Ford GT developer Multimatic launches Special Vehicle Operations group

Ford’s technical partner on the Ford GT to create new division specifically for low-production performance car R&D
10 Jun 2020

Most Popular

Renault 5 set to relaunch as an EV – Alpine eyeing hot hatch variant
Electric Renault 5 concept
Renault 5

Renault 5 set to relaunch as an EV – Alpine eyeing hot hatch variant

A new Renault 5 has been confirmed as part of the company’s future strategy presented by CEO Luca de Meo, with an Alpine hot hatch variant also on its…
14 Jan 2021
Ford Puma ST 2021 review – an icon rebooted
Ford Puma ST 2021 review – front tracking
Ford Puma

Ford Puma ST 2021 review – an icon rebooted

A slightly more grown up and practical take on the excellent Fiesta ST that we can’t help but wish was less crossover and more coupe
14 Jan 2021
BMW M8 Competition Gran Coupe vs Audi RS7 Sportback – battle of the alt-supersaloon
Audi RS7 vs M8 Comp GC - cornering
BMW

BMW M8 Competition Gran Coupe vs Audi RS7 Sportback – battle of the alt-supersaloon

BMW's grandest of M8 Competition Gran Coupes takes on our impressive fast-fleet Audi RS7
16 Jan 2021