Skip advert
Advertisement

Infiniti Prototype 10 to grace Pebble Beach

Infiniti is once again brining a retro-styled concept to California

Infiniti Prototype 10

It seems like to be taken seriously as an upcoming premium manufacturer these days you need to be seen at the Pebble Beach Concours of Elegance with a design-focused concept, and right on cue, Infiniti has revealed yet more details of its latest concept, called the Prototype 10.

Taking the form of an electrically-powered ‘speedster’, the Prototype 10 is a preview of the design elements set to be integrated into the brand’s future design language. A natural extension of the styling seen in the Q Inspiration concept that was revealed at this year’s Detroit motor show.  

Advertisement - Article continues below

> Click here to see Infiniti's Prototype 9

Moreover, the concept’s electrified drivetrain emphasises the importance Infiniti places in electric powertrains (as, it would currently seem, do all manufacturers), and sees it as an opportunity to make the electric sports car a desirable and thrilling object (again).  

Infiniti Concept Vision GT

Infiniti design boss, Karim Habib, says the Prototype 10 takes its inspiration from single-seat competition cars, a not an uncommon notion at this year’s Concours, but as you might expect does not preview a specific future model. 

The Prototype 10 follows Infiniti’s last Pebble Beach concept car, the puzzling, but well received Project 9. Here, the Prototype 10 takes a less obvious retro route than the previous car. 

The more sophisticated, subtle and refined surfacing of the Prototype 10 does give us an insight into where Habib and his team see the future of Infiniti, and here the most obvious diversion from previous design studies is the lack of a radiator grille, real or fake. We’ll get to see the car in the flesh at Pebble Beach, as well as a few other concepts from Mercedes and the new BMW Z4.

Skip advert
Advertisement
Skip advert
Advertisement

Most Popular

Mercedes-AMG CLE 646 Spezialanfertigung – AMG’s V8 is back!
Mercedes-AMG CLE 646 Spezialanfertigung
News

Mercedes-AMG CLE 646 Spezialanfertigung – AMG’s V8 is back!

The new era of AMG V8s has arrived, with a car that’s as cool as its name is weird
10 Sep 2026
Audi RS5 v BMW M3: estates go head-to-head – car pictures of the week
Audi RS5 Avant and BMW M3 CS Touring
Features

Audi RS5 v BMW M3: estates go head-to-head – car pictures of the week

In this week’s car pictures we look at the highlights from our highly anticipated estate head-to-head between Audi’s RS5 Avant, and the class favourit…
12 Sep 2026
Porsche's electric Boxster is coming but don’t worry, petrol ones are too
Porsche Boxster Electric
News

Porsche's electric Boxster is coming but don’t worry, petrol ones are too

Porsche’s persisting with its EV sports cars and their reveal is coming very soon
11 Sep 2026