Skip advert
Advertisement

New Mazda museum to open in Germany

Mazda’s first museum outside of Japan opens tomorrow

With a fine reputation for creating well-engineered, driver-focused cars using innovative technologies and making some very competitive race machinery, Mazda is an intriguing car company. It has, for many years, offered specialist sports cars like the MX-5 and RX-7 alongside its range of more conventional vehicles.

> Read our review of the latest Mazda MX-5

Advertisement - Article continues below

Now, as the Hiroshima-based manufacturer closes in on its 100th year, it has set up a museum in Europe - the first Mazda museum outside of Japan. The new display is in Augsburg, Germany and has been set up by Auto Frey, a local dealership, and Mazda Germany. The doors open to the public for the first time on 13th May 2017.

Officially called Frey’s Mazda Classic Car Museum, the exhibition consists of 45 vintage Mazdas. As well as sports cars from the marque’s history, there will be more ordinary passenger cars and commercial vehicles on display. Many of the cars in the museum have been taken from the Frey family’s own collection.

Despite being located in Germany, the museum isn’t restricted to just Mazdas officially sold in Europe. The collection consists of cars throughout Mazda's history, even ones that were never officially imported to this continent.

> Find out if the Mazda RX-7 FD still feels sharp today

The brand’s famous rotary sports cars are represented by a 1967 Cosmo Sport, 1969 Luce RX87 and 1992 RX-7. Also on display is another one of its sports cars, the AZ-1. Despite it's more conventional engine, it’s no less quirky than the Wankel engined cars and is mid-engined with a fibreglass body, gullwing doors and yet is still small enough to be classed as a kei car.

Also in the museum will be a three-wheeled Mazda pick-up called a K360, Mazda’s R360 – which was the company’s first mass-produced car but looks just as peculiar as some of its niche cars –  and the first model to be officially sold in Germany, the 616.

The building the museum is based in is an old, converted tram shed and as well as space for the main exhibition, there’s an events area, restaurants and, most importantly, a gift shop.

Skip advert
Advertisement

Recommended

Rocketeer Mazda MX-5 review - the 340bhp V6 sports car you never knew you needed
Rocketeer Mazda MX-5 corner rear
Reviews

Rocketeer Mazda MX-5 review - the 340bhp V6 sports car you never knew you needed

By putting a 340bhp Jaguar V6 in Mazda's MX-5 specialist Rocketeer has created one of 2026's unexpected driving hits.
22 May 2026
Skip advert
Advertisement

Most Popular

2028 Land Rover Defender Sport spied – baby SUV will soon be on a school run near you
2028 Defender Sport
News

2028 Land Rover Defender Sport spied – baby SUV will soon be on a school run near you

The Land Rover Defender family is set to expand, with a smaller, more affordable Sport variant
14 Oct 2026
New Porsche Mission S previews a supercar to sit above the 911, and help turn the brand’s fortunes around
Porsche Mission S
News

New Porsche Mission S previews a supercar to sit above the 911, and help turn the brand’s fortunes around

Porsche will build a new supercar based on the Mission S concept as part of its new model strategy. The best bit? It won’t be electric
15 Oct 2026
Bentley Continental GT (Mk3, 2018 - 2024) review – the last 12-cylinder Bentley is now BMW M2 money
Bentley Continental GT Mk3
In-depth reviews

Bentley Continental GT (Mk3, 2018 - 2024) review – the last 12-cylinder Bentley is now BMW M2 money

Bentley’s last-generation GT was an major upgrade on its predecessor and now, it’s properly good value
15 Oct 2026