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Author

Ethan Jupp

As web editor, Ethan works with the wider evo team to curate, write and publish the content you see on evo.co.uk. Whether it’s hot-button industry issues or reveals of the latest performance models, news is high on the agenda, as is writing and delegating the in-depth features and reviews that are evo’s staple output. Together, he and senior staff writers Sam and Yousuf are the architects of evo’s online operation. He joined evo after stints at Goodwood and Motoring Research.

Ethan says…

“So much has changed about performance cars in the years since I picked up my first copy of evo, to today. So much is still yet to change and it’s fascinating watching the world of performance cars contort itself to meet both the desires of customers and demands of legislation. Many are pessimistic about what the future holds for the world of fun cars but in our day to day, through the doom and gloom, beams of sunlight do burst through. I take pride in the job of trying to see the wood for the trees and tell you, the reader, exactly how the thrill of driving is best sought out, at such a tumultuous time for both the industry and consumers alike.”

Ethan Jupp Q&A

Q: What was your first car?

A: "Technically, a Fiat Cinquecento, which I owned for six weeks and didn’t get to drive, because someone decided it should be theirs instead without telling or asking me first. My first car I owned *and* ran was a Ford Ka, which quickly taught me how not to handle lift-off oversteer. A Peugeot 106 (that I still own and is currently being restored) took its place, as a more accommodating device with which to learn such techniques… 

Q: What is your dream car? 

A: "There are many answers to that question. My all-time dream bedroom wall poster car since I was 10? A Pagani Zonda C12S Roadster – perfection on four wheels. A car I hope to obtain at some point and keep forever, providing it doesn’t disappoint? A C6 Corvette Z06 – perfection (I hope), only made of plastic. Dream race car? That’s a toss-up between the Porsche 917, Matra MS11 and Ferrari 641.

Q: If you could change one thing about cars, driving or the car industry today what would it be?

A: "I’d make Gordon Murray the benign dictator presiding over everything to do with transport. He’s in charge of all the car companies and all governmental policy pertaining to motoring and transport. You just know the cars would be incredible and the policies would make sense. What’s that? The next Civic Type R will weigh under 1000kg, rev to 10,000rpm and put out less CO2 than the back of a badger? Clearly, I made the right call."

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New AI-powered website helps you find the best driving roads

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New Volvo EX60 is a BMW iX3 rival with more power than a Ferrari Enzo
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New Volvo EX60 is a BMW iX3 rival with more power than a Ferrari Enzo

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21 Jan 2026
Ford’s F1 comeback: marketing fluff or a genuine partnership?
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Ford’s F1 comeback: marketing fluff or a genuine partnership?

Ford’s F1 comeback has got the cynics raising eyebrows. We went to Detroit to decipher the Blue Oval’s true role in Red Bull’s in-house F1 powertrain
19 Jan 2026
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The Chevrolet Corvette ZR1X is quicker than a Bugatti Tourbillon – with one caveat

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Kia EV3 and EV4 GT revealed – hot EV alternatives to Mini JCW, Abarth and Cupra

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Honda Prelude HRC concept could preview a wider, more aggressive Type R model

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9 Jan 2026
Land Rover Defender Octa review – the super SUV that’s more fun than sports cars
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Land Rover Defender Octa review – the super SUV that’s more fun than sports cars

Put aside your SUV cynicism. The Land Rover Defender Octa is a triumph, with 911 GT3 levels of engineering making it an unexpected thrill to drive
8 Jan 2026
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Used Alpinas – four tuned BMW Bahnstormers from the end of an era
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Used Alpinas – four tuned BMW Bahnstormers from the end of an era

Alpina is to be reinvented under full BMW ownership – the perfect excuse to buy into a used one
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Audi RS6 (C8, 2019 - 2025) review – the fast Audi that caught up to BMW’s M5
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Audi RS6 (C8, 2019 - 2025) review – the fast Audi that caught up to BMW’s M5

The C8 RS6 arrived as the best yet and only got better, right as rivals from BMW M and Mercedes-AMG fell off the boil
6 Jan 2026
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Best performance SUVs 2026 – supercar performance in a family-friendly package

High-performance SUV sounds like an oxymoron but in 2026, brute force engineering and clever chassis tech have given us some genuinely exciting fast 4…
5 Jan 2026
Alpina relaunches under BMW Alpina as a ‘standalone brand’
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Alpina relaunches under BMW Alpina as a ‘standalone brand’

BMW Alpina text will adorn the rear end of the cars to come from this new arm of the BMW Group
5 Jan 2026
Skoda Fabia 130 review – 175bhp hot hatch to battle the Mini Cooper S
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Skoda Fabia 130 review – 175bhp hot hatch to battle the Mini Cooper S

Skoda’s back in the hot hatch game, albeit not with a full vRS-badged return. Does the new Fabia 130 cut it?
29 Dec 2025
Best car pictures 2025: evo’s expert photographer picks his favourite shots
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Aston Martin V8 Vantage (2005 - 2017) – Aston’s ‘baby’ aimed squarely at the Porsche 911
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Aston Martin V8 Vantage (2005 - 2017) – Aston’s ‘baby’ aimed squarely at the Porsche 911

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Mercedes design boss steps down after 18 years

Gorden Wagener, Chief Design Officer, steps down with AMG designer Bastian Baudy taking his place
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Phil Lee, the CEO of the company that builds the T.50, leaves the British hypercar specialist after three years in charge
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Bentley flagship saloon deftly balances the roles of luxury limo and super saloon, compromising very little in each
16 Dec 2025
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Cars that ended production in 2025
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Best cars

Cars that ended production in 2025

From Porsche’s Cayman to the Nissan GT-R to Ford’s Focus ST, these are the iconic performance cars that bow out in 2025
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Alexander Karajlovic takes over as BMW M VP for development

As Dirk Häcker enters retirement, BMW M now has a new boss…
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Volkswagen Golf R (Mk8.5) review – a better hot hatch but not the best

VW were quick to rush the Mk8 Golf into its second phase, but even the Mk8.5 Golf R is underwhelming compared to its distant predecessors
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11 Dec 2025
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Genesis G90 Wingback teases a possible BMW M5 Touring rival

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10 Dec 2025
You can now spec your £250,000 classic Land Rover Defender to match your 2026 Octa
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You can now spec your £250,000 classic Land Rover Defender to match your 2026 Octa

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Pirelli’s hardcore P Zero Trofeo RS track tyres now available for the 911 GT3
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Pirelli’s hardcore P Zero Trofeo RS track tyres now available for the 911 GT3

Pirelli has thrown its new Trofeo RS into the ring as a track day tyre option for the 911 GT3
9 Dec 2025
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Alpine CEO’s plans for a lightweight supercar and a hypercar

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